In the past, "media" and "entertainment" were often siloed into distinct categories: print, radio, film, and games. Today, these boundaries have evaporated. A single franchise—take The Last of Us , for example—now exists simultaneously as a prestige television series, an interactive video game, a social media phenomenon, and a podcast.
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Historically, media was segmented: newspapers provided news, and cinemas provided escape. Today, these lines have blurred: The World Economic Forum Social Media Adaptation : News outlets now use platforms like In the past, "media" and "entertainment" were often